IOIPG organised its maiden campaign themed “NIP it! at the source” across business units within the Group to create awareness on waste minimisation at the source. The sustainability campaign reached out to employees and the public, focusing on four major areas comprising of food waste, single-use plastic, clothes and e-waste.
IOIPG organised its maiden campaign themed “NIP it! at the source” in 2018. The campaign focused on four major areas comprising of food waste, single-use plastic, clothes, and e-waste. In order to keep the awareness levels going, collection bins for e-waste and pre-loved items were placed at IOI City Mall to encourage the public to dispose of their e-waste responsibly and donate their preloved items. Tent cards reminding customers to plan their meals and order appropriate amount of food to avoid food wastage were displayed in food and beverage outlets in the malls and hotels.
During the IOI Sustain Day, children and families signed up for fun upcycling workshops and talks throughout the event. IOIPG also collaborated with various NGOs and social enterprises as well as sustainability focesd business associates in making the event a success.
On this day, pre-loved items are collected and donated to Bargain Basement, a social enterprise under Yayasan Tan Sri Lee Chin Cheng. These items are available on sale and the net proceeds go to charity. Apart from contributing to circular economy, this noble effort by Bargain Basement with outlets located at IOI City Mall and IOI Mall Puchong helps to reduce waste from entering landfills as well as reducing usage of raw materials in producing new products.
E-waste And Textile Waste
IOIPG rolled out an initiative to collect e-waste and pre-loved items at IOI City Mall. The pre-loved or unused items are sold at minimal cost with net proceeds being channeled to charity organisations, advocating circular economy. E-waste contains harmful substances that will pulute the environment if not disposed properly. By disposing e-waste correctly, useful resources can be retrieved and hazardous materials can be handled accordingly.
IOI - Waste To Treasure Campaign
IOIPG organised Waste to Treasure Campaign to educate the local community on waste minimisation. The participants gained valuable insights on various upcycling and recyclying procedures. Local communities are welcomed to drop their recyclables at our Sales Galleria at IOI Resort City, Bandar Puteri Puchong, 16 Sierra, Bandar Puteri Bangi, and Warisan Puteri Sepang.
IOI - AIESEC Clean Our Plate Program
IOIPG sponsored the Clean Our Plate Project by AIESEC for three secondary schools in Puchong. This project addresses the global issue of food waste by creating awareness, changing attitube and taking action in school and at home. This particular project was aligned to Sustainable Development Goal 12: Responsible Consumption and Production.